Battlefield 1 twitter

The depiction of the first world war in Battlefield 1, and a disastrous social media campaign to promote it, raise questions of rules, battlefield 1 twitter, respect and responsibility. For years the second world war was the preferred theatre for the game director.

New to Shacknews? Signup for a Free Account. While we can certainly understand why the Battlefield Twitter account published these tweets, many found them to be offensive given how it glorifies the terrors that stemmed from World War I. Update: An EA representative provided Shacknews with the following statement regarding this story: "We would like to apologize for any offense caused by content in the last 24 hours posted on the Battlefield Twitter account. It did not treat the World War 1 era with the respect and sensitivity that we have strived to maintain with the game and our communications.

Battlefield 1 twitter

This type of operation consists of several stages and is used to progressively reveal a specific content. Each step requires a certain amount of RT to take the next step and reveal a part of the content. The Interact-To-Reveal has been used to give a forestaste of the prizes the community could win. By asking its participants to RT the different steps, Electronic Arts could keep its community engaged while maintaining its growth thanks to the virality of the operation. The announcement tweet explained the different steps to follow to participate to the operation. RT this tweet to reveal the first step of our KCompetiton and to take part in the draw! Electronic Arts wanted to divide the operation into 3 steps. Toutes les personnes qui ont RT ce Tweet participent au tirage au sort! ConcoursK pic. You did it! Everyone who RT this tweet will take part in the draw! The Mandatory Follow option had been activated on the mechanism to increase the number of followers. This option consists of sending a notification to anyone who RT the announcement tweet without being a follower of the organizer account, asking them to follow the account to participate. Thus, we chose to work with Like a Bird to find a simple but effective idea: we opted for an Interact-To-Reveal to engage and stimulate the participants. From beginning to end, the teams were dedicated to explain us how the competition worked and how to use the plateform.

Some droll Twitter users took up the hashtag, applying it to more historically appropriate phrases as a way of highlighting the insensitivity of the approach.

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How we lived, how we fought, and how we died. When this is all over and the war is won, they will remember us. Not enough of us, anyway. But surprise of all surprises, the Battlefield 1 campaign is both engaging and poignant, smacking of Call of Duty 2 or the original Medal of Honor titles. This anthology format gives Battlefield 1 the flexibility to experiment—with different characters and battles, yes, but also different tones, different themes, and even different mechanics. One tells, for instance, an intentionally over-the-top story about a fast-talking American pilot flying in the British Royal Air Force. As you might imagine, this section is mostly focused on dog fighting, plus a protracted behind-enemy-lines scenario.

Battlefield 1 twitter

The era brings with it not only a visually striking backdrop for classic game modes like Conquest and the compelling new Operations, but a distinct personality that touches everything from its rich lineup of archaic and distinctively designed weapons to the somber anthology of character-driven stories in its brief but surprisingly poignant single-player scenarios. Battlefield 1. By Chloi Rad. Battlefield 1's single-player is more interested in telling the human stories of WWI.

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I enjoy the games a lot but it's weird to be offended by that and not be offended that they basically made a casual and fun game about war. The Interact-To-Reveal has been used to give a forestaste of the prizes the community could win. RT this tweet to reveal the first step of our KCompetiton and to take part in the draw! I bet not a single person who actually plays the game found this offensive, just a bunch of dumb cunts showing up to get recreationally upset. Your email address will not be published. It always ends in disaster. They tried making more serious tone in Medal of Honor and were hit hard in sales. This type of operation consists of several stages and is used to progressively reveal a specific content. Comments … Sign in or create your Guardian account to join the discussion. Do you want to have more information about this operation? There is a mission where you Rambo your way through a fortress. It did not treat the World War 1 era with the respect and sensitivity that we have strived to maintain with the game and our communications. I'm not especially offended, but the cavalier attitude they show is a big part of why the Duty of Battle Warfare subgenre of video games are so culturally vapid. Save my name, email, and website in this browser for the next time I comment. Everyone who RT this tweet will take part in the draw!

The update containing the expansion also comes with various gameplay improvements for all players — not just those with access to Battlefield 1 They Shall Not Pass. Thanks for your feedback — we are constantly improving Battlefield 1 thanks to it.

By asking its participants to RT the different steps, Electronic Arts could keep its community engaged while maintaining its growth thanks to the virality of the operation. Save my name, email, and website in this browser for the next time I comment. If rugby, with its frantic dashes for a few metres of territory, were played in khaki uniform and the ball was shaped like a bomb, the sport might not have thrived as it has done. They tried making more serious tone in Medal of Honor and were hit hard in sales. Compared to Singaporeans where within one generation there is almost no hatred for the Japanese even when it was under its occupation during ww2 and they did really nasty stuff. It did not treat the World War 1 era with the respect and sensitivity that we have strived to maintain with the game and our communications. You did it! Each step requires a certain amount of RT to take the next step and reveal a part of the content. Battlefield 1 is not much different from team sports such as football — likewise a rambling battle in which attackers and defenders ebb and flow up and down the pitch in a clash of will and power. New to Shacknews?