Braen stone

During the spring ofI received a request to help compile the history of the Braen Stone Company, headquartered in Haledon, braen stone, New Jersey. The company has been in business sinceowned by the same family for five generations.

Braen Stone has been selling construction supplies since , when legend has it Samuel Braen received the deed to a rock quarry to settle a gambling debt. Since then, Braen Stone has grown into a leading supplier of construction materials to builders across the New York metropolitan area. In the end, we delivered more than a new website—we created a new look and voice for the Braen Stone brand, ones that can be used well into the future. The first order of business was to get to know the people who would use the site—contractors who use stone and asphalt products for everything from paving roads, to landscaping, to preventing shoreline erosion, and many other industrious uses. We did a deep dive and created personas and user journeys for each audience to ensure we would quickly address their needs on the site in a no-nonsense manner, as contractors consider time to be money and appreciate straightforward and quick online experiences. Using these insights, we then completely reworked the site structure and streamlined its contents, making it much easier to navigate and boosting its performance in organic search. We obliged by flipping their color palette from light to dark, introducing more modern fonts, intensifying the color depth of their signature green accent and creating new rules for its use, introducing new brand textures, and helping them to find a new, more purposeful voice.

Braen stone

Braen Supply is the one-stop shop for all of your hardscape needs. From natural building stone to concrete pavers to thin stone veneer, we distribute an extensive collection of materials and supplies. Find the perfect solution for your project. Helping design landscapes, homes, and businesses is our passion. Since , homeowners and contractors all across Northern New Jersey have come to count on Braen Supply. From resort worthy outdoor living spaces to facades that say welcome home, the Braen Supply family makes sure every customer has what they need to get the job done right. Stay up-to-date on industry knowledge with our downloadable document resources. We share guides and information that our team finds helpful. In order to offer each customer the proper service and attention, we require appointments to respect the full amount of time needed to work on your project. Our Wanaque location offers a full showroom, retail products and wholesale items for all of your landscape, masonry and hardware needs.

Stay up-to-date on industry knowledge with our downloadable document resources. Capturing the essence of the brand.

Since , contractors all across northern New Jersey have come to count on Braen Stone. From building highways to driveways, bridges to tunnels, the Braen team makes sure every customer has what they need to get the job done right. As one of the largest producers of construction materials in northern New Jersey, Braen Stone understands that every job is important. To help keep projects on schedule, we offer bulk delivery across the tri-state area, and FOB at five quarries. We believe doing good for others is the best reason to be in the business.

Since , contractors all across northern New Jersey have come to count on Braen Stone. From building highways to driveways, bridges to tunnels, the Braen team makes sure every customer has what they need to get the job done right. Customers know us by name, and count on us for a wide range of quality construction aggregates, recycled materials and hot mix asphalt. Samuel Braen Inc is founded as the need for construction materials grows amid the construction of the factory and infrastructure network of northern New Jersey. The main headquarters is established in Hawthorne, NJ. Braen grows to more than 20 locations throughout northern New Jersey and New York, by establishing quarry and sand and gravel locations in Paterson, Hawthorne, Wychoff, Riverdale, Hamburg, and Suffern.

Braen stone

Since , contractors all across northern New Jersey have come to count on Braen Stone. From building highways to driveways, bridges to tunnels, the Braen team makes sure every customer has what they need to get the job done right. Stone Industries expansion continued in with the purchase of Limecrest Quarry, which would be reopened as Braen Stone of Sparta. The Sparta Quarry dates back to when it was originally owned by Thomas Edison. Edison invested in constructing houses with prefabricated concrete components and purchased Limecrest Quarry for its limestone deposits, speculating that he could quarry the limestone, crush it to powder, mix it with aggregate pour it into molds, ship the cured components to job sites and assemble the pieces. Edison eventually sold the property to a company that marketed the limestone as an agricultural and residential fertilizer and animal feed supplement, and when those markets faded the quarry fell into the hands of corporate owners who profited from curtailing its operations before the Braen Family purchased it.

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From natural building stone to concrete pavers to thin stone veneer, we distribute an extensive collection of materials and supplies. We provide a diverse line of aggregates, recycled materials and hot mix asphalt to all parts of the construction industry. Stay up-to-date on industry knowledge with our downloadable document resources. The owners hoped to mark their th anniversary with a coffee table book on the history of the family and their company. Do you care about your health, family, future, and finances? Service We practice servant leadership as we meet the needs of others. Since , contractors all across northern New Jersey have come to count on Braen Stone. Open Scheduler. In an article published a few years ago, I had detailed the Braen company as an example of how Dutch immigrants in New Jersey had found an economic niche in the construction business. Integrity Our business practices reflect our beliefs. From building highways to driveways, bridges to tunnels, the Braen team makes sure every customer has what they need to get the job done right. Previous Recovering Lost Stories. To help keep projects on schedule, we offer bulk delivery across the tri-state area, and FOB at five quarries. I had the opportunity to take part and share some of the Braen story, including some of my own memories of growing up near the quarry. The first order of business was to get to know the people who would use the site—contractors who use stone and asphalt products for everything from paving roads, to landscaping, to preventing shoreline erosion, and many other industrious uses.

Since , contractors across Northern New Jersey have come to count on Braen Stone for the materials they need to build everything from highways to driveways and bridges to tunnels. This includes providing a diverse line of aggregates, recycled materials, and hot mix asphalt to all parts of the construction industry. Since Braen has hired 94 active employees.

I served with a John Brean in the Coast Guard. He died of cancer in Learn More Schedule an Appointment. During the spring of , I received a request to help compile the history of the Braen Stone Company, headquartered in Haledon, New Jersey. Using these insights, we then completely reworked the site structure and streamlined its contents, making it much easier to navigate and boosting its performance in organic search. Log in now. My assignment was to provide the narrative and help locate many of the illustrations. From resort worthy outdoor living spaces to facades that say welcome home, the Braen Supply family makes sure every customer has what they need to get the job done right. Do you care about your health, family, future, and finances? Before his retirement, he worked with student teachers who hope to become high school and middle school social studies teachers. Visit live. As one of the largest producers of construction materials in northern New Jersey, Braen Stone understands that every job is important. Category Website development, B2B branding. Do we remember a John Braen that was part of this Family. Respect Everyone counts.