Cnn plus failure

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The venerable news network is going to try again. Another unit will be assembled to explore growth and monetization opportunities like subscription formats. This includes a new subscription streaming service to watch CNN videos on phones. The move would represent a remarkable reversal for CNN, which infamously spent hundreds of millions of dollars on big-name anchors and a newsroom only to watch the launch fall flat, with Warner Bros. Its implosion marked one of the biggest media flops in an industry littered with failures. Thompson has the pedigree to potentially pull it off. Thompson also told the The Wall Street Journal that he wants to find a better way to show video news on phones.

Cnn plus failure

The service offered various price packages on a monthly and yearly basis. Viewers could access dozens of original TV shows, documentaries, and movies. CNN also created dedicated shows for the platform, such as:. However, it has to be noted that regular CNN news programming was not available on the platform due to a lack of rights. How it came to be and what ultimately led to its rather quick demise will be covered in the next few chapters. Back in , the news network launched CNN Pipeline , which provided users with an ad-free experience of CNN news videos if they paid a small monthly fee. However, after 18 months, CNN discontinued the offering. Over the coming years, it had a front-row seat to consumers that began to cut their cords. For example, in , the United States had around million households paying for TV. Seven years later, that number had shrunk to 76 million.

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Warner Bros. Discovery Inc. The service — which carried live news, original series and interactive features — launched March Perrette, president of global streaming at Warner Bros. Discovery, in a statement.

Cnn plus failure

Hundreds of other CNN employees had gotten hold of the remote link, which was passed around from person to person, to hear what their new boss had to say. Licht's introductory speech to many employees wasn't what he'd initially expected when he agreed to take over for Jeff Zucker earlier this year. He acknowledged that many would lose their jobs. On Thursday, he came across as passionate and empathetic, according to people who listened to him speak. Several factors led to its demise. Here are some key takeaways:.

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Affiliate links cost you nothing but help me support my family. Warner Media and Discovery, while CNN execs were struggling to get their new streaming platform established, had just completed their merger in early April For example, in , the United States had around million households paying for TV. Wayback Machine. About productmint. Thompson has the pedigree to potentially pull it off. So where were all the subscribers? Others, like show host Chris Wallace, had a little more luck. The merger, furthermore, enabled Discovery execs to access data such as subscriber numbers, costs, etc. For information about our privacy practices, please visit our website. Take a moment to reach out and be part of the conversation.

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Last Updated on November 24, by Viktor Hendelmann. Over the coming years, it had a front-row seat to consumers that began to cut their cords. In fact, the company lost , subscribers in Q1 Viktor Hendelmann Hi folks, Viktor checking in! Back in , the news network launched CNN Pipeline , which provided users with an ad-free experience of CNN news videos if they paid a small monthly fee. Compare that to Disney Plus, which attracted 10 million on its very first day. For information about our privacy practices, please visit our website. As an Amazon Associate I earn from qualifying purchases. After all, Warner Bros. Calling all thought leaders in our community! Save my name, email, and website in this browser for the next time I comment. Please follow us on Facebook and X for more news, tips, and reviews. Watch Now!