Decora harajuku

These understandings of kawaii fashion, decora harajuku, however, are formed without input from practitioners themselves. Drawing upon a case-focused analysis of alternative kawaii fashion practitioners in Harajuku derived from semi-structured interviews, this article seeks to contribute to decora harajuku discussion from a sociological perspective. The article focusses on decora and fairy keitwo alternative kawaii fashion styles in Harajuku that typically incorporate toys and clothing intended for children, and in doing so blur the boundaries between giorgio ancient aliens attire for children and adults, decora harajuku. It also seeks to complicate views that equate alternative kawaii fashion practice with childishness by placing the voices of two decora harajuku in dialogue with scholarly research in this area to date.

The origin of Decora can be tracked down to the popularity of the Japanese idol Tomoe Shinohara among teens during the s. Her fashion sense was visually very similar to nowadays Decora, but featured childish hats instead of many hair accessories. Her fans, which were refered to as "Shinora", would often try to emulate her style while also trying to maintain originally. In the end, some of them would end up featured in the Fruits! One of the nowadays Decora icons is the Haruka Kurebayashi, who first appeared in various streetsnaps before becoming a model for KERA! She was also in charge by the design of the arches in Takeshita Street, which resemble her Decora style.

Decora harajuku

Decora is a prominent Japanese fashion style that has become the face of Harajuku fashions internationally. The style features bright colors and a large collection of accessories. Although the style's peak was in the mids, it is still popular and well-known in Harajuku. The name refers to the style's distinct use of many decorations and accessories. Decora is a playful and child-like style. It has less of a silhouette and is more focused on the use of accessories, motifs, and color schemes. The decora style is well known for its bright color schemes. Shades of pink and blue are very popular, as well as pastels. Neon colors are also greatly used. Colors are also often used in abundance, with multi-colored or rainbow themes being popular. Although darker variants of decora do exist, the overwhelming majority of decora coordinates feature brighter color palettes. The clothing of decora is less important than its colors and themes, however, there are some popular clothing items within the style. T-shirts with these themes, or hoodies, are commonly used.

This, according to Masuda, was the start of Decora.

Decora fashion originated in the area surrounding Harajuku station in Tokyo. What is the difference between Harajuku and Decora fashion? What are the different styles of Harajuku styles? Want to know more about Decora fashion? I highly recommend watching this documentary by Refinery29 on youtube.

The average person would be able to spot this style from a mile away! Decora fashion is an explosion of colour and accessories. How this style came about is a bit complicated and has an origin story full of contradictions. Read on to find out how Decora fashion seemingly came to be. The most stand out feature for any Decora look is the accessories, be it a plethora of yen shop hair clips, or wrist bands going all the way up your arms. Typical makeup is way too minimalist for Decora, so instead stickers and gems are used to amp up the look. Image courtesy of wattention. He began to sell vintage clothing and other miscellaneous items that the young Tokyoites later incorporated into their outfits.

Decora harajuku

Refinery29 travels to Harajuku to explore the Decora fashion movement. Skip navigation! Style Out There. Episode Info See more about this Episode. From Gothic Lolitas to Yoyogi Rockabillies, the Tokyo neighborhood of Harajuku is a wellspring of some of the world's most unique and extreme fashion trends. Rife with restaurants, shops, and cafes, it's a hangout 'hood for the city's youth, whose style is confined to uniforms from elementary school through to high school graduation. And, perhaps to rebel from such strict sameness, they spend their weekends seeing how far they can push the limits. One of the oldest and most pervasive Harajuku style groups is Decora, characterized by a pursuit of kawaii , or "cuteness," which is expressed in massive piles of hair clips, face bandaids, creative layering, and a mishmash of colors and textures.

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She now runs a highly popular social media channel. In fact, there is no such thing as too many accessories in decora! Aesthetics Wiki Explore. My Journey In Skating. Shoes come in many styles for decora. Arts and Entertainment Blog. Since then Decora has evolved to include a variation of colours, but it always stays true to its vibrant stylistic roots. As such, there appears to be potential for a rich and complex understanding of kawaii fashion in Harajuku as both expressive and personal, where feelings are not denied but rather explored and interpreted through play. It has less of a silhouette and is more focused on the use of accessories, motifs, and color schemes. An Nguyen , in her qualitative study of Lolita fashion practitioners in Japan and Northern America, interprets alternative kawaii fashion not as an attempt to change the institutions that constrain women but rather [as] an outright refusal of them. The COMM. Accessories should also be cute as well as numerous. Editing Rules Current Editing Needs. Kumamiki holds the view that children, unlike adults, are afforded the freedom to like, think and feel with abandon. Rather than necessarily avoiding work and marriage, Nguyen argues that practitioners attempt to create additional experiences and insights that can occur alongside them.

If you're looking for the heart of Tokyo's distinctive kawaii fashion culture, Harajuku is the place to go. Harajuku is the district that gave us Lolita girls, decora , the pancake boom and Kyary Pamyu Pamyu.

Written by Ash Featured image courtesy of japanbullet. The interviews were transcribed in Japanese for analysis, but the selections presented in this paper have been translated into English. Is she perhaps projecting her own disapproval as a child onto them? However, as these subgenres can be quite unpredictable, it is possible that fairy kei or a variation thereof may re-emerge. Animation- The Plot. Even after becoming adults, they like what they like. The interpreter was involved in alternative kawaii fashion in Harajuku and was thus familiar with the slang and manner of speech common to this community, which enabled the interviewees to speak without modifying their language. Rather than seeing mainstream adulthood as offering a range of insights and experiences, Kumamiki views it as a way of living that denies the fullness of life. In this regard, she is not trying to avoid or delay adulthood, but rather to find ways to participate in adult life that differ from the mainstream. The purpose of this article is to complicate the understanding of the extent to which women who participate in these two subgenres may view their mode of dress as a child-like, infantile and playful practice. The first rule is to have as many accessories as possible. Could they be the clothing worn by mainstream adults and the responsibilities they might represent? Wigs of unnatural colors may be worn. In fact, there is no such thing as too many accessories in decora!