Fireball cinnamon whisky lawsuit

If you've ever been confused by miniature bottles branded as Fireball Cinnamon, the popular cinnamon-flavored drink found in gas stations and supermarkets, you're not alone — and now there's a lawsuit over the matter. Citing two news articles pointing out that the bottles, while displaying the Fireball label, do not actually contain whisky, lawyers representing Chicago plaintiff Anna Marquez are seeking unspecified damages against Fireball-maker the Sazerac Company, fireball cinnamon whisky lawsuit.

Those cent, mini bottles of Fireball Cinnamon don't actually contain whiskey — and a class-action lawsuit filed earlier this month is accusing Fireball's maker, Sazerac Company, Inc. Unlike the original, whiskey-based Fireball Cinnamon Whisky, Fireball Cinnamon products "include malt-based and wine-based alcoholic beverages," according to the Fireball's website. This means that Fireball Cinnamon, which is flavored to taste like whiskey without actually including the liquor, can be sold in a "wider variety" of stores — including establishments that are not permitted to sell liquor. According to Fireball, Fireball Cinnamon is available in about , stores "that can only sell beer, malt beverages and wine products" across the U. But the packaging of Fireball Cinnamon Whisky and Fireball Cinnamon make it hard for consumers to distinguish between the two, the lawsuit says.

Fireball cinnamon whisky lawsuit

Small batch, hard-to-find craft whiskey is our jam, which is why the latest controversy surrounding Fireball Cinnamon Whisky has us shaking our heads. But the parent company, Sazarec, has come under fire sorry not sorry! The smaller bottles apparently are made from a blend of malt beverage and wine, while the labeling still says Fireball Cinnamon Whisky. District Court for the Northern District of Illinois cq. Digging a little further into the controversy reveals there are actually two different products marketed as Fireball. The flagship product, Fireball Cinnamon Whisky is a 33 percent ABV proof liqueur made with a mixture of Canadian whiskey, sweeteners and natural cinnamon flavoring. Any spirit where you lower its ABV and add sugar to is not technically a spirit, it becomes a liqueur. The problem arose in January when a Chicago woman named Anna Marquez filed a lawsuit alleging that she purchased a bottle of Fireball Cinnamon expecting to receive a whiskey-based libation and instead she discovered what she purchased was ultimately a malt liqueur-based beverage that contained no whiskey at all. The reason Fireball created Fireball Cinnamon was so they could sell the smaller bottles in more places. Alcohol laws vary greatly by state and sales of wine and beer are allowed in more places than hard liquors like whiskey. By marketing the mini bottles as Fireball Cinnamon, a malt beverage, they can be sold in about , more locations in the U. We're adding features to our whiskey club, and great things are coming. You'll soon be able to manage and customize subscriptions. Access My Portal. Item added to your cart.

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Want to discuss? Please read our Commenting Policy first. If you get Global News from Instagram or Facebook - that will be changing. Find out how you can still connect with us. While Fireball whisky is 33 per cent alcohol by volume, Fireball Cinnamon ranges from

Fireball drinkers were duped when they picked up a bottle of Fireball Cinnamon at convenience stores, gas stations and supermarkets around the country, according to a recent lawsuit filed in Illinois. The Sazerac Company, the Fireball producer, manufactures, market and sells cinnamon whisky under the Fireball brand. However, in a Jan. According to the suit, the product has been sold at thousands of stores including grocery stores, big box retailers, gas stations and convenience stores across the U. C, who is handling the case, told FOX Business. Although the mini bottles do not contain the word whisky, Marquez claimed in the suit that the company made the label "almost identical" to its Fireball Cinnamon Whisky product. Sheehan argued that a lot of people aren't even aware that certain convenience stores or gas stations aren't allowed to sell liquor.

Fireball cinnamon whisky lawsuit

Tiny bottles of alcoholic beverages have become a regularly featured item in certain stores, but what about tiny bottles that look like Fireball Whisky, but don't actually have any whiskey? They're called simply "Fireball Cinnamon" and they're the source of a new lawsuit filed in Cook County. In it, Chicagoan Anna Marquez claims the miniature bottles of "Fireball Cinnamon" bear resemblance to the packaging of their whiskey-centric counterparts, leading to confusion. Fireball Cinnamon is a "malt beverage" and "wine-based product" aimed at "capturing the essence of the Fireball taste" but allowing it to be sold in a wider range of stores, according to Fireball's website. The suit says Marquez "paid more for the product than she would have had she known the representations and omissions were false and misleading, or would not have purchased it. The lawsuit alleges the company violated state consumer fraud acts, breached express warranties and used negligent misrepresentation. It also seeks class-action status to represent other purchasers across Illinois and in several other states, including North Dakota, Wyoming, Idaho, Alaska, Iowa, Mississippi, Arkansas, Kansas, Arizona, South Carolina and Utah, where Fireball Cinnamon "has been sold with the representations described here from thousands of stores including grocery stores, big box stores, gas stations and convenience stores.

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Hide Caption. By Kathryn Mannie Global News. Share Share Link. Subscribe Checkout See More Details. By marketing the mini bottles as Fireball Cinnamon, a malt beverage, they can be sold in about , more locations in the U. Access My Portal. Close Local your local region National. Sponsored content. Share your feedback to help improve our site! In the suit, Marquez and her attorneys say the mini bottles, which advertise "Fireball Cinnamon," falsely give consumers the impression that the drinks are merely smaller versions of regular Fireball whisky. Breaking news from Canada and around the world sent to your email, as it happens. Sharing streaming platforms? According to Fireball, Fireball Cinnamon is available in about , stores "that can only sell beer, malt beverages and wine products" across the U. Fireball Cinnamon lawsuit: Woman claims mini bottles don't contain whiskey.

Fireball Cinnamon fans be warned — the mini bottles of the fiery drink you're picking up at the convenience store do not actually contain any whiskey.

RackHouse scours the U. Updated February 3, pm. But the parent company, Sazarec, has come under fire sorry not sorry! If you get Global News from Instagram or Facebook - that will be changing. Small batch, hard-to-find craft whiskey is our jam, which is why the latest controversy surrounding Fireball Cinnamon Whisky has us shaking our heads. You'll soon be able to manage and customize subscriptions. The rock star who defected to North Korea — and now regrets it. IE 11 is not supported. By marketing the mini bottles as Fireball Cinnamon, a malt beverage, they can be sold in about , more locations in the U. Story continues below advertisement.

2 thoughts on “Fireball cinnamon whisky lawsuit

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