Is allen solly a good brand

Today, the fashion and clothing industry has evolved in the last few years. People are becoming more and more brand conscious now. What the person wears says a lot about them.

However, companies can reach consumers for a fraction of the cost with digital marketing. Traditional marketing has low costs but low success rates. Digital marketing has higher prices but a higher success rate. Sales through digital marketing are steadily increasing. Fashion designers must keep their stores up to date regularly, including introducing new mannequins, decorations, and other displays.

Is allen solly a good brand

Log in. Sign up. JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding. These days they appear to be mainly a woman's brand, mainly focussed only on casual or business casual clothes, and mainly popular in India. And, were the Allen Solly suits ever any good? Sort by Oldest first Oldest first Newest first Most reactions. This must have been decades ago. I've never heard of Allen Solly suits. I know that at one point they were sort of a house brand at JC Penney. I don't recall seeing any suits in that label, but rather things like shirts and perhaps ties and socks. I bought it at Rich's -- it was mid-priced at the time, nothing special contruction-wise except it just seemed to fit really well.

No Events Available View All. A post shared by Allen Solly allensollyindia. Continue reading to learn more about how Allen Solly used his marketing strategies to cover a wide audience of women, men and kids.

Allen Solly is a brand inspiring the birth of an entirely new consumer class. Launched in India in , its edgy positioning, smart communication and great fashion created the 'smart casuals' category in India. Allen Solly is among the top most brands in India and it scored the highest amidst all brands in its segment by the Economic Times Brand Equity survey. Allen Solly is a pioneer for western wear for women in India and redefines work wear in India with its 'Friday Dressing' fashion concept. It is the fastest growing brand in the industry and is the only brand with extensive men, women and kids presence across the country.

Allen Solly is originally an international brand which was established way back in It was established as a part of William Hollis and company. However, Allen solly was later acquired by Madura garments. Madura garments is now known as Madura fashion and lifestyle. The Brand has been known to innovate in the area of work casuals and has pioneered in Friday Dressing. Multiple Sub-brands: Allen Solly has 5 sub brands, which provides a wider reach into the apparel market.

Is allen solly a good brand

Allen Solly is a brand that transformed the dressing lifestyles of Indian officials. Allen Solly was the modernizer in bringing the semi-formal revolt to the Indian market. It netted the imagination of youth and professionals equal giving them a chance to mark a fashion statement at work. The brand has progressed swiftly in the past years, becoming one of the fastest growing brands in India. Madura Garments was a part of Madura Coats and a big producer of threads. Aditya Birla Group acquired Allen Solly in Allen Solly accomplished a proximate fashionable position in a highly competitive readymade market within a short span of time. Allen Solly launched office apparels in colored shirts and Khaki trousers which became a prompt hit.

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Preppy Climber Replies. The preceding subject to correction. Allen Solly Junior Fashion and Apparel. AlanC said:. And for Allensolly, a fashion brand from Southern California, that strategy has worked well. I bought it at Rich's -- it was mid-priced at the time, nothing special contruction-wise except it just seemed to fit really well. Also, the brand becomes a status symbol. Upcoming Batch Details. Allen Solly focuses on its pricing strategy, especially keeping in mind the young working population and their purchasing power. In winter wear, the brand holds a prominent position in the market.

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And, were the Allen Solly suits ever any good? All Rights Reserved. And just as the fashion industry is highly competitive, so too are the websites used to market items. Allen Solly employs a variety of marketing methods to promote its products. It has a large following in India and around the world. ShootForSolly was a photography project that linked 11 prominent people from all areas of life with 11 aspiring photographers. I bought it at Rich's -- it was mid-priced at the time, nothing special contruction-wise except it just seemed to fit really well. Upcoming Offline Batch Details. It's hard not to like Bachchan, though. In addition, their backlink techniques allow them to achieve visibility of Course Duration. The Lee is part of the VF Corporation. In Levis began its brand in India and is now one of the most well-known Indian clothing brands. What the person wears says a lot about them.