Max factor head office

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Explore our timeline and read about the history of Max Factor from until the present day. He begins his journey to define glamour through the decades, with his own hair and beauty goods shop in Razan, Russia. When Max Factor sees a motion picture for the first time, he declares the heavy stage greasepaint to be "terrifying! Max Factor introduces the Colour Harmony principle of make-up. Max Factor invents the word make-up and introduces Society Make-up to the general public; enabling women to emulate the looks of their favourite movie stars. Lip Pomade, later called lip gloss, is created by Max Factor to provide a glamorous, glossy appearance to movie actresses' lips on film.

Max factor head office

Max Factor specialized in movie make-up. Max Factor was born Maksymilian Faktorowicz in Congress Poland , and later moved to Moscow where he was employed as a wig maker. When the film industry was beginning to evolve, stick greasepaint although the accepted make-up for stage use could not be applied thinly enough, nor did the colors work satisfactorily on the screen. Factor began experimenting with various compounds to develop a suitable make-up for the new film medium. By he had perfected his first cosmetic product. With this major achievement to his credit, Max Factor became the authority on cosmetics in film-making. Soon movie stars were eager to sample his "flexible greasepaint". For the first few years of the business, Factor personally applied his products to actors and actresses. He developed a reputation for being able to customize makeup to present film stars in the best possible light on screen. In , Max Factor completed development of his "Color Harmony" face powder which, due to its wide range of shades, allowed him to customize and provide more consistent make-up for each actor. Years later, he exaggerated Joan Crawford 's naturally full lips to distinguish her from the many would-be stars copying the Clara Bow look.

Because Max Factor was recovering from being hit by a delivery van at the time, Frank Factor took the lead in the two years it took to develop a suitable make-up, initially called the "T-D" and then renamed the "Pan-Cake" series.

Last Updated: February 15, References. This article was co-authored by wikiHow Staff. Our trained team of editors and researchers validate articles for accuracy and comprehensiveness. This article has been viewed 14, times. If you ever have any reason that you want to contact Max Factor, whether to review a product, file a complaint, ask a question, or learn about deals and promotions, you can contact Max Factor through a number of avenues. Skip to Content.

Last Updated: February 15, References. This article was co-authored by wikiHow Staff. Our trained team of editors and researchers validate articles for accuracy and comprehensiveness. This article has been viewed 14, times. If you ever have any reason that you want to contact Max Factor, whether to review a product, file a complaint, ask a question, or learn about deals and promotions, you can contact Max Factor through a number of avenues. Skip to Content. Random Article. Home Random Terms of Use.

Max factor head office

Max Factor specialized in movie make-up. Max Factor was born Maksymilian Faktorowicz in Congress Poland , and later moved to Moscow where he was employed as a wig maker. When the film industry was beginning to evolve, stick greasepaint although the accepted make-up for stage use could not be applied thinly enough, nor did the colors work satisfactorily on the screen.

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Last Name. Revlon Inc. In , while on holiday in Europe with his wife, Factor visited the Leichner headquarters in Germany. In , Max Factor accepted his son Frank's suggestion and officially began referring to his products as "make-up," based on the verb phrase "to make up" one's face. This product was quick to apply as well as non-greasy. Tru-Color lipstick is developed by Max Factor, Jr. In Max Factor, Jr. Max Factor launches what is to become its bestselling mascara, False Lash Effect mascara. How to Contact Max Factor. This new Panchromatic make-up was trademarked in October ISBN Wikimedia Commons.

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Are you in North America? In Max Factor, Jr. The Max Factor customer service does not provide a chat option. From nail polish to eye shadows, this is an exciting new exploration into bright colour cosmetics. Jean Harlow becomes a "platinum blonde", kick starting a coiffure craze. The family decides his name should live on so his son, Francis takes on the name Max Factor, Jr. Chester Firestein succeeded him as president of the company, only to resign three years later in , to devote his time to his personal interests; he was replaced by a non-family member. This event was marred weeks later by the sudden death of Alfred Jay Firestein at the age of Until then, Factor had made his own greasepaint for his clients, but had made no attempt to market it while he was representing other brands. Thank you for your feedback. Article Talk.