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Journalist and author Christine Lagorio-Chafkin discusses her new book about the history of Reddit. Unlike other sites, Reddit allows its users, known as redditors, to curate news for others in the social network, but it also has its share of cute animal photos. In her new book, journalist Christine Lagorio-Chafkin looks at how the site grew from its humble beginnings to its current format, and how the company has dealt with some of the same technology, privacy and business issues plaguing other social media sites. Lagorio-Chafkin, senior writer at Inc. Christine Lagorio-Chafkin: Back around , I was a young reporter, and Reddit was evolving and growing at the time as this site that looked similar to Digg or Delicious or these kinds of bookmarking and aggregation sites. I noticed a strange phenomenon was happening that had a very funny name attached to it in the media world. Knowledge at Wharton: How did Reddit get started in the first place?

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There are subreddits for everything under the sun. Do you like movies? Looking for more insights?

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As of November , Reddit is the fourth most visited site in the U. So, what exactly is Reddit? There is a search bar near the top that you can use to find posts and subreddits related to a particular term. Reddit as a whole is governed by the admins, employees of Reddit who have vast powers across the site, including the ability to strip moderators of their privileges, and even ban entire subreddits from the site. Users click the arrows to upvote or downvote posts, increasing or decreasing their visibility, and the number reflects the current sum of upvotes and downvotes. Be proud of your karma! Like most online communities, Reddit has its own language. Many posts are simple TIL observations and realizations. Users can give awards to other users to recognize and highlight posts the giver really enjoyed. Giving an award costs Reddit Coins, which you can buy as a way of supporting the community.

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Registered users commonly referred to as "Redditors" submit content to the site such as links, text posts, images, and videos, which are then voted up or down by other members. Posts are organized by subject into user-created boards called "communities" or "subreddits". Submissions with more upvotes appear towards the top of their subreddit and, if they receive enough upvotes, ultimately on the site's front page. Reddit administrators moderate the communities. Moderation is also conducted by community-specific moderators, who are not Reddit employees. As of October , Reddit is the 18th most-visited website in the world. According to data provided by Similarweb , Reddit has received praise for many of its features, such as the ability to create several subreddits for niche communities, [19] [20] being a platform for raising publicity for numerous causes, [21] and has grown to be one of the most visited websites on the Internet. The idea and initial development of Reddit originated with college roommates Steve Huffman and Alexis Ohanian in , who attended a lecture by programmer-entrepreneur Paul Graham in Boston, Massachusetts , during their spring break from University of Virginia.

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You need to come back. Any time a bank is connected to a user account, that is easy to regulate. But after the site had evolved into this massive operation with very few employees, but a very massive community, the community sort of mutinied in against certain policies that were made — and one single staff firing. Therefore, there are a lot of things like conspiracy theories and pornography on the site. The big challenges internally have been in hiring over the past couple of years because after Huffman came back to the company, only about 20 of those original employees stayed around. More From Knowledge at Wharton. Then it was allowed to act like a Silicon Valley firm and raise venture capital. It turns out Huffman really never had those anarchist, free-speech-trumps-all beliefs that this site had become known for over the years. Knowledge at Wharton: But those are some of the same issues that Facebook and Twitter have had to address and make changes in their policies. It is an edgier, scrappier site. Facebook will continue to be scrutinized over [these things].

Reddit reddit Inc. Contains ads In-app purchases.

It's by far the best social app. Lagorio-Chafkin: I think it should be already. I think they are making major deals. It was, at one point in the past year, the third most popular website in the United States. But still it's much better--intelligent, courteous, substantive, informative--than any of the bigger social platforms. People who are not financial professionals can answer them, and they actually give very, very good advice on how to avoid debt collection schemes, for example. And wow, does it "doesnt" often. Edit: I wasn't harsh enough; this app is literally terrible and if you're a content person, it is the most frustratingly buggy app ever. Unlike other sites, Reddit allows its users, known as redditors, to curate news for others in the social network, but it also has its share of cute animal photos. This is just an example of the terrible stuff that would happen on Reddit at that time. I think that also is a little intimidating to users. Silicon Valley uses that. Would the co-founders of Reddit say the same thing or that they had to rethink it along the way? Looking for more insights? She had tasked her community manager with finding five subreddits, which are what those communities are called, that were harmful to individuals and harassed individuals and that Reddit should no longer support.