Smartocto

Would you like a content strategy that helps you build a strong rapport with your audience?

Press agencies are the first to collect news, spread it to media outlets and thus make news scalable. But in the last decade this service has gradually come under pressure. Smartocto will create a powerful impact model of content and a simple interface, and will send it to multiple media outlets that can easily train the model based on their content and performance data. A segment of the model — on press agency content — can be used to inform and notify agency organisations like PAmedia. At the same time, the exchange of data from one partner to another is not necessary, only trained models increments are exchanged. He has a long standing background in digital journalism.

Smartocto

Content analytics provider smartocto BV smartocto wanted to simplify the deployment of its machine learning ML models so that it could deliver richer editorial analytics and improve its customer satisfaction. The company had been using a combination of open-source and cloud solutions to self-host its ML workloads, but this combination of solutions was becoming increasingly time consuming to manage. In , smartocto worked alongside the Amazon Web Services AWS team to build a proof of concept to test Amazon SageMaker , which gives users the ability to build, train, and deploy ML models for virtually any use case with fully managed infrastructure, tools, and workflows. A few months later, smartocto decided to migrate all its ML models to Amazon SageMaker, freeing its team to focus on innovation. In less than 3 months, the company developed and deployed a predictive editorial analytics solution called Smartify , which helps its customers create relevant, engaging content and grow their audiences. Founded in , smartocto provides content analytics to newsrooms and media companies around the world through its smartocto system, which features both near-real-time and historical data features. To drive its analytics, the company uses ML, which it supports using a combination of open-source products and AWS services, including Amazon Elastic Compute Cloud Amazon EC2 , which provides secure and resizable compute capacity for virtually any workload. Further, those teams had to complete several manual tasks as a part of the onboarding process, which made the overall process prone to human error. After completing the proof of concept, the company worked to migrate several of its existing ML models to different Amazon SageMaker endpoints, which smartocto completed in a few months. Because smartocto could support predictions in near real time, the company decided to develop Smartify, a predictive editorial analytics solution that uses ML to forecast the expected engagement, such as click rates, likes, and shares, of a news post on a particular channel. Smartocto began developing Smartify in February , and to upskill its staff and accelerate its time to market, the company engaged AWS Training and Certification , which helps participants learn from AWS experts, advance their skills and knowledge, and build their future in the cloud on AWS.

Supported smartocto are Chrome, smartocto, Firefox, Edge, and Safari. After completing the proof of concept, the company worked to migrate several of its existing ML models to different Amazon SageMaker endpoints, which smartocto completed in a few months.

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This guide, written in collaboration with user needs evangelist Dmitry Shishkin , is part of a series on writing news stories based on the news needs approach. These six different editorial treatments of a news event, focusing on other details of the story besides the cold, hard facts, can offer more value to the reader. This has been proven on many occasions in various settings. The ultimate goal of the user needs approach is to connect to the audience in a stronger, more meaningful way - creating more engagement and loyalty in the process and increasing the relevance of your brand. We created a new User Need Model in March

Smartocto

This guide, written in collaboration with user needs evangelist Dmitry Shishkin , is part of a series on writing news stories based on the news needs approach. These six different editorial treatments of a news event, focusing on other details of the story besides the cold, hard facts, can offer more value to the reader. This has been proven on many occasions in various settings. The ultimate goal of the user needs approach is to connect to the audience in a stronger, more meaningful way - creating more engagement and loyalty in the process and increasing the relevance of your brand. We created a new User Need Model in March Check our page and download the whitepaper if you're interested! We did a webinar about the User Needs Model 2.

Meaning of snitches get stitches

We use Smartocto for real-time dashboarding and advice to editors on how best to bring articles to the attention of our readers through various publication channels. Smartocto launched smartocto. He has 19 years of experience in the field of data engineering and data science in banking and media industry. Organizations of all sizes across all industries are transforming their businesses and delivering on their missions every day using AWS. Accept all Save. Read the full review on G2. Artificial intelligence Inviting newsrooms into the AI era Smartocto launched smartocto. Smartocto Architecture Diagram Close. We serve you just the information you need, when you need it, along with tips to boost story performance. In that case, the user needs-driven approach is your way to go. At the same time, the exchange of data from one partner to another is not necessary, only trained models increments are exchanged. We calculate the value of your content - now and in the future - and send you a prescriptive scenario for every story.

Since we launched our comprehensive User Needs Model 2. Update: on 13 December , much of what we have learned about user needs came together in an Ask Me Anything webinar session. We keep receiving the same questions, which is why Dmitry Shishkin and Rutger Verhoeven took ample time to elaborate on strategy, cultural change, implementation, recognition, and artificial intelligence.

We use Smartocto for real-time dashboarding and advice to editors on how best to bring articles to the attention of our readers through various publication channels. These cookies allow our advertising and social media partners to tailor their advertisements to you, based on your preferences and online behaviour. Skip to contents. Smartocto also automated the process for onboarding new customers to Smartify. It is mandatory to procure user consent prior to running these cookies on your website. We serve you just the information you need, when you need it, along with tips to boost story performance. You cannot turn these off. To drive its analytics, the company uses ML, which it supports using a combination of open-source products and AWS services, including Amazon Elastic Compute Cloud Amazon EC2 , which provides secure and resizable compute capacity for virtually any workload. In less than 3 months, the company developed and deployed a predictive editorial analytics solution called Smartify , which helps its customers create relevant, engaging content and grow their audiences. It's all about smart analytics. Now, the company can complete the onboarding process in a matter of days by using multimodel endpoints and hosting a unique ML model for each of its customers. Analytics cookies.