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Branding soccer teams and soccer team brand management are becoming important in recent days. There are many soccer clubs with million-dollar brand values in the sports yerel futbol. Brand image can be defined as association sets in the minds of consumers, yerel futbol. In order to understand brand image, it is therefore necessary to identify such association sets.

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Conceptualizing, measuring, and managing customer-based based brand equity. Brand image and fan loyalty in professional team sport: A refined model and empirical assessment. Grup İstanbul SAL 2. The unit of analysis in the survey was each association filled in by the respondents. Lig 1. There are many soccer clubs with million-dollar brand values in the sports industry. Grup SA 2. Grup İstanbul SA 5. Grup İstanbul 2A 3. Grup SA 8.